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Riyadh, Saudi Arabia \u2013 Feb. 9, 2025 \u2013 <\/strong>Samsung Electronics is the world\u2019s best brand among global consumers, according to YouGov\u2019s Best Global Brands 2025 rankings.<\/p>\n \u00a0This marks the second year in a row that Samsung has topped the rankings. After placing fourth in 2017, the company consistently finished within the top 4 on YouGov\u2019s yearly lists before ranking second in 2021 and first in 2022. Only two of this year\u2019s top 10 global brands originate from Asia, including Samsung.<\/p>\n \u00a0The YouGov Best Global Brand 2025 rankings draw on more than 1 million consumer surveys across 28 markets to identify the best-performing global and national brands. Respondents are asked their opinions of thousands of brands, rating them on six key attributes: Impression, Quality, Value, Customer Satisfaction, Reputation and Recommendation.<\/p>\n \u00a0\u201cBrands have never been more important \u2014 and in today\u2019s dynamic marketplace, where consumer sentiment can make or break a company\u2019s success, understanding brand perception is imperative,\u201d said YouGov CEO Steve Hatch.<\/p>\n \u00a0Back in October 2024, Samsung was recognized by Interbrand as a \u201cGlobal Top 5\u201d brand for the fifth consecutive year on the global brand consultancy\u2019s annual \u201cBest Global Brands\u201d rankings. Samsung\u2019s brand value surpassed the $100 billion mark for the first time on last year\u2019s list, and Interbrand mainly attributed this to the expansion of Samsung\u2019s portfolio of products infused with AI technologies, substantial consumer benefits derived from increased device connectivity and the company\u2019s ongoing commitment to a more sustainable future.<\/p>\n","protected":false},"excerpt":{"rendered":" Riyadh, Saudi Arabia \u2013 Feb. 9, 2025 \u2013 Samsung Electronics is the world\u2019s best brand among global consumers, according to YouGov\u2019s Best Global Brands 2025 rankings. \u00a0This marks the second year in a row that Samsung has topped the rankings. After placing fourth in 2017, the company consistently finished within the top 4 on YouGov\u2019s<\/p>\n","protected":false},"author":10,"featured_media":5522,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":{"0":"post-5524","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-english-news"},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/investn24.com\/index.php?rest_route=\/wp\/v2\/posts\/5524","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/investn24.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/investn24.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/investn24.com\/index.php?rest_route=\/wp\/v2\/users\/10"}],"replies":[{"embeddable":true,"href":"https:\/\/investn24.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5524"}],"version-history":[{"count":1,"href":"https:\/\/investn24.com\/index.php?rest_route=\/wp\/v2\/posts\/5524\/revisions"}],"predecessor-version":[{"id":5525,"href":"https:\/\/investn24.com\/index.php?rest_route=\/wp\/v2\/posts\/5524\/revisions\/5525"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/investn24.com\/index.php?rest_route=\/wp\/v2\/media\/5522"}],"wp:attachment":[{"href":"https:\/\/investn24.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5524"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/investn24.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5524"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/investn24.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5524"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}